Associate/Senior Associate, Campaign

About Klook

We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.
 

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,700 destinations around the world.
 

Do you share our belief in the wonders of travel? Our international community of over 1,800 employees, based in 30+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.
 

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:
 

• Customer First

• Push Boundaries

• Critical Thinking

• Build for Scale

• Less is More

• Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

Be part of an exciting team defining and refining the brand’s positioning and tone in Singapore! 

Behind every successful brand lies an amazing product — and a marketing team that tells compelling stories that connect. At Klook, we believe in crafting joyful, creative, and data-driven campaigns that spark excitement and drive real results.

As part of the Singapore Marketing team, you’ll help shape and execute marketing campaigns that resonate with local audiences — from online sales and marketing campaigns to offline activations and CRM strategies. This is a hands-on role offering both breadth and depth across key marketing channels. Be part of an exciting team defining and refining the brand’s positioning and tone in Singapore!

What you will do:

• Campaign Ideation and Execution:

  • Plan and execute integrated B2C marketing campaigns (online and offline) to acquire new users and engage existing ones for Klook in Singapore.

  • Collaborate with internal stakeholders such as content, social, design, KOLs, and business development teams to develop and execute marketing campaigns effectively - on time, on budget, and aligned with business goals.

  • Manage timelines, creative development, and performance outcomes across campaign touchpoints.

• CRM Strategy & Execution

  • Drive customer engagement, retention, and lifetime value through localized CRM strategies and optimisations. 

  • Work with Central CRM teams to enhance customer segmentation and deliver personalized communications.

• Performance Analysis & Optimization

  • Analyze and report on campaign performance, drawing insights and learnings to optimise ongoing campaigns and improve future campaigns.

  • Use internal tools (e.g. Tableau) to track key metrics and support data-driven decision-making.

  • Stay on top of market trends, and customer behavior and feedback to continuously refine strategies and improve customer experience.

What you will need:

• Minimum of 2-3 years of experience executing B2C marketing campaigns (online and offline) in the Singapore market; relevance to travel / e-commerce industries is a bonus.

• Passion in crafting compelling stories through integrated marketing communications. 

• Proven experience in end-to-end campaign rollout and project management

• Hands-on knowledge of CRM platforms and experience in customer segmentation.

• Demonstrated ability to plan and execute offline activations, such as pop-ups, roadshows, and events. 

• Excellent analytical skills and comfortable working with data, with the ability to leverage data and insights to create compelling marketing proposals. Experience Tableau is a plus. 

• Strong organizational skills with a high attention to detail.

• Self-motivated and confident working independently when needed.

• Collaborative team player with excellent interpersonal and communication skills.

• A start-up attitude - highly collaborative with an entrepreneurial, roll-up your sleeves mindset

• A growth mindset, creative problem-solving skills, and a healthy dose of curiosity (and humor!).

What you will get:

• Competitive salary and benefit package in a fun, homely office workspace.

• An environment that values honesty, transparency and respect with awesome co-workers. 

• The rare opportunity to be part of building a global travel brand, ensuring its success and evolving it for the future. 

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.